Start of filming

We have arranged for my group to start filming on the following weekend. For our first filming session  feel it is important that we establish the best way to film in the location we have chosen. the environments of the locations we have chosen vary, meaning that some shots are easier to film in one location than the other. for example a location we plan on filing on is on grass, this would normally not be too much of an issue but due to recent weather the field has become muddy . Due to the conditions of the field we are not able to walk easily and this causes health and safety risks, also another concern of mine is to do with the equipment. the terrain does not make it easy for us to setup the tripod, and the condition of the field leaves the framing of the shot to be uneven. Transporting the equipment is also difficult.

Treatment

Student video analysis

This music video is as energetic and catchy as the song that goes with it. I think this music video is very good. They have put in a lot of thought when thinking of the how the video can relate to the song. The video goes along with the beat of the song and a lot of the scenes go along with the video.

Music video animatic

Locations

the following

are pictures........

Filming techniques

We have looked at different techniques to make filming the video more intreseting. This is to try and make our video more interesting. We have made a small budget that we plan to use on the film to be able to buy ,and make props. We have put in hours of research looking into making equipment that we may need to film some of the shot that we have planned, due to lack of money compared to a professional music videos. We plan on using the video tutorial above to film a specific shot of our video. This video make a no budget good effect buy modifying the tripod. We plan on using the tripod like this to film the shot of our main character getting up from a park bench.  

This video gives and easy and quick example of how we can turn our tripod into a steadicam. This          will be needed as a main segment of our video will be filming our main character from the front which means we will need to be able to film a steady shot of him.

Resources for our video

For the the music video shoot the resources we plan on using are a number of costumes, camera and filming techniques. We have chosen a selection of clothing that our singer will be wearing during the film shoot, we have also contacted extras that will helping with scenes going on with the background of the video.

Outline of idea for Music video

The overall idea of the video has come down to a tracking shot of the main singer in the video. Due to the songs tempo and steady rhythm we believe that the video works really well with just a tracking shot of the main character, having it filmed any other way we believe would not match the beat of the music video and would make things a lot more complicated. The idea for the video is a journey that our singer is taking, this is similar to the original music video for our song. Our singer is in a public area sitting on a bench, when he gets up he is attacked and knocked unconscious . We plan on him getting up and starting to walk home. The video takes place in his head and the real world. We plan on filming some of his journey home, side wards on. We then plan on projecting the video on to a blank sheet and have our singer in front pretending to walk as if he were actually there, when the viewer is able to tell the obvious truth. from this we plan on switching to a shot of the our singer in the real world on location, filmed from front on looking dazed and confused. During this "reality scene" we plan on having things going on in the background that are relevant to the songs lyrics. The video come to a climactic ending with the main singer being killed. The main idea for the video is that when the singer is knocked unconscious he sinks into his own world in his head, and that there is a layer of separation between and latency between him in the real world and his head.

Audience research result

 From the various number of research we have done to get an insight into what makes a good music, we have found out a number of interesting things. From the results of our survey we have found that a number of people  are more into indie than genres such as Rap or RNB. From these results we can see that making a music video for an indie song will probably attract more views. The survey also taught us that people discover most of their music videos from sites such as Youtube. Using social networking sites, including Youtube will spread our music video more than an other medium. Another form of research we conducted was the Vox pop. The fox pop's question of focus was "what is you favorite music video and why?".  Our answers included that people liked music videos to be open, in terms of their ideas. People liked music videos that were unusual or strange, they said that they liked the video to  be visually interesting. This has influenced to really expand our thoughts and ideas. It has also put us in the frame of mind that any idea that we come up with can be made to work.

Ideas Mood board

Audience Research wordle

This is to illustrate the results of our survey. A visual representation.

Student Digipak Analysis

This group design used a varied number of styles on their digipack. The feel of the digipak gives you a clear indication of what genre of music the band is about(which is pop). The used of doodle outlines with colourful text in between is a astatically appealing choice, it draws your eye. the back of the digipack is also well done, in a stylish and professional way, again the use of colour is bold and stands out. this can be seen through out the images and art on the digipak.  the back does a good job of its choice of font and the layout. The 

Analysis of my 3 favourite music video

The music video for "Battles-Tonto" is one of my favourite music video because the songs setting is really interesting, at the begining of the video you do not where they are. Its then revealed to be in the woods, while being ilumniated by light setting. The music video is  good in the fact that the idea of the video

The music video for the song "race in" by Battles is another one of ,y favourite videos. Like the last video i believe that it stands out and does something new. The song takes place in a glass cube, where the band is playing their instruments. There choice of clothing are casual and the lighting on the cube gives it a stylised effect.

Ok goes video I find very impressive in terms of the technicality of the performance in the video. The video shows the band members preforming a choreographed dance using the treadmills. The not many other aspects to talk about the video apart from the performance, which is meant to be the main focus. it really interesting how they had to synchronise the treadmills.

Proposal as to expand/broaden audience/increase

to expand our ideas we want to think openly about attracting not only fans on the genere of music but to also attract new listners. We have thought about using a wide range of advertisements to reach of to ne people. these could include posting in newspapers, and flyers etc.

Artist profile: Scroobius Pip

Scroobius pip is an artist that is signed to the label speech devolopment records. The label is owned by Pip and has signed several other artists. Scroobius Pips music style is Electronica and Hip-Hop.

Survey-monkey

We have made a survey on the site surveymonkey.com. This survey is to find out what people like about music videos.

Vox Pop practice

To start looking in to audience research we have practiced filming a vox pop. A vox pop is a number of short interviews that answer question about a certain subjects. In this vox pop we ask three people about the things they like in music videos.

album cover analysis

the album cover for T.I's album cover is clever and interesting in the fact that it takes that they art work is the artist face made out of pieces of ripped paper, this relates to the actual album in the fact that the album is called "paper trails".

His face suggest a serious tone to the album along with the torn pieces of paper which may suggest that album has something to with the events of the artists past.

I think this album cover works particularly well for a Hip Hop artist...not finished

What is on Magazine advert?

For a magazine advert i have learnt that it is a good idea to have the 

Name of the artist

date of release

where it is avalible to buy

and record lable information

an example of a magazine advert

Whats on Digipak

based on what we have learnt the digipak has a number of conventions. the conventions are there so to give key information on the band, their song and it is supposed to get you to buy the cd

Digipak conventions

Name of the artist/album

Track list 

Barcode 

Record company logo/info

Disk impressions&aeperate disk design

six panels 

spine- with the name of the artiost/album

image of the artist is not compulsary on the outside

but a good idea to have on the inside.

Initial ideas brain storm

lip syncing practice- Thou shall always kill

after doing the preliminary task for lip syncing we wanted to practice lip syncing to our own chosen song. We filmed Jack  reading the lyrics from out of the view of the camera while the song played in the background. Unlike the previous task we did not have jack singing out loud because we wanted to see if jack suited the voice and he could preform, we did not film the whole song as this was just to practice. The practice went well and my group is confident that the lip syncing for the video will go well as well.

thou shall always kill audio clip

Emil Nava case study

Emil Nava began his career as a runner , this is a person that would take various video to multiple studios to have them looked at. He then began to work at blink productions and from their began to work free lance for OB managment.

After working as a runner he graduated to assistant director, where he would manage the shoots. He went on to sign to academy, which is the biggest music video production company, then worked for believe the eyes and now mainly works for pulse.

He has made videos for artists such as Ed Sheeran and Paloma Faith. From his work on music videos he, has been hired to make adverts for company such as loreal, advertising hair dye. He directed the ad loreal's born to be different.

Emil got his job working on music videos for artists like ed sheeran and paloma faith from OB management. OB management work as agents for video directors, they introduce directors to artists and production companies that suit their particular style of filming.



One of Ed Sheeran's first videos was directed by Emil Nava, the video cost £35,000 to film. The video however did not feature Ed in the video allot, because the production company did not like Ed's image at the time. Due to this the video features  someone else signing the lyrics to the video, which took care of who would feature in the video and took care of lip syncing.

Preliminary task

Purpose of a music video

there are many purposes to a music vidoe, those purpsoes are. A music vidoeo is ment to advertise the song, videos that have music videos will more lickley sell more becuase people rememeber the music vidoe of a song along  with the actual song it slef. A music vidoe should compliment the music. Song that have not done so well in the charts have improved their position because they have a good music vidoe. Another purpose a music video has is to change the look of an artists, A video that does his is the the music video for christina aguilaras-"dirrty", it transformed her pervioud inoccent image in to her current image. she went form being a member of the mickey mouse club to be more explcit and adult.

Music Promo video

Purpose of music video :
Promote the artist
Change the image of the artists
Help sell albums

Advertisement draws attention to the music/song
illustrates the song and appeals to a visual audience
expresses an individual emotion and tells a story
markets an image and promotes the artist/singer/album
persuades audience to buy- CD/download, raises the audience awareness or profile of the artist/group

Copy right law

Copy right law is there to protect intalectual property. it stops someone else from stealing your idea and profiting from it without your premission. when it comes to my music video i will need to either look for non-copy right music or i will have to ask for premission to use a signed artists music.

Jamie thraves case study

Jamie Thraves is a director from Romford who started directing short films when attending university at Hull, he also started to make music videos. Later on in his career he started to push a number of ideas for films and music videos on big studios, in which he constantly got rejected. He eventually used one of his award winning video as a calling card, which got his foot in the door. He was hired by Factory Films. He showed Factory films three of his music videos, each film costing £5000 each

when Jamie thraves caught his big break he went on to direct music videos for coldplay and radio head.

his video for Coldaplay was award winning and boosted Coldplays music career. Jamie hate Coldplays music but managed to film their best video. the video was shot in reverse with the video rewinding back to the scene of a car accident, through this video the lead singer is singing forwards. the concept of the video came to jamie when he read the line of the song which says "back to the start" this one line of lyric influenced the whole video.

the video cost £200,000 to film and was filmed in three days. months before the actually filming of the video the lead singer had to learn to sing the song backwards. this was because the lyrics had to be sung  phonetically right. if the singing was filmed backwards and then reversed it would not look the same and natural.

another video of Jamie Thraves which gained both him and the band radio head allot of successes was "just". This music video was not intended to be for radio head, Jamie had, had the idea for this video for a while. When Jamie heard the song "Just" by radio head, he thought the video would fit well with the song, he explained the concept to radio head and they liked it. The video took three days to film and  cost £100,000. The concept for the video was that a man had a terrible secret that made him want to stay laying on the ground, eventually he formed a crowd of people wondering why he was there, someone in the crowd gets the man to tell the secret which then causes everyone else to lay on the ground. What makes this video clever is that there is no speech, the entire video is subtitle apart form when the secret is told meaning that no one apart from Jamie knows the secret.

Scroobuis pip vs Dan le sac- Though shall alway kill lyrics

Thou shalt not steal if there is direct victim.
Thou shalt not worship pop idols or follow lost prophets.
Thou shalt not take the names of Johnny Cash, Joe Strummer, Johnny Hartman, Desmond Decker, Jim Morrison, Jimi Hendrix or Syd Barret in vain.
Thou shalt not think that any male over the age of 30 that plays with a child that is not their own is a peadophile... Some people are just nice.
Thou shalt not read NME.
Thou shalt not stop liking a band just because they've become popular.
Thou shalt not question Stephen Fry.
Thou shalt not judge a book by it's cover.
Thou shalt not judge Lethal Weapon by Danny Glover.
Thou shalt not buy Coca-Cola products. 
Thou shalt not buy Nestle products.
Thou shalt not go into the woods with your boyfriend's best friend, take drugs and cheat on him.
Thou shalt not fall in love so easily.
Thou shalt not use poetry, art or music to get into girls' pants. 
Use it to get into their heads.
Thou shalt not watch Hollyokes.
Thou shalt not attend an open mic and leave before it's done just because you've finished your shitty little poem or song you self-righteous prick.
Thou shalt not return to the same club or bar week in, week out just 'cause you once saw a girl there that you fancied but you're never gonna fucking talk to.
Thou shalt not put musicians and recording artists on ridiculous pedestals no matter how great they are or were.
The Beatles... Were just a band.
Led Zepplin... Just a band.
The Beach Boys... Just a band.
The Sex Pistols... Just a band.
The Clash... Just a band.
Crass... Just a band.
Minor Threat... Just a band.
The Cure... Just a band.
The Smiths... Just a band.
Nirvana... Just a band.
The Pixies... Just a band.
Oasis... Just a band.
Radiohead... Just a band.
Bloc Party... Just a band.
The Arctic Monkeys... Just a band.
The Next Big Thing.. JUST A BAND.

Thou shalt give equal worth to tragedies that occur in non-english speaking countries as to those that occur in english speaking countries.
Thou shalt remember that guns, bitches and bling were never part of the four elements and never will be.
Thou shalt not make repetitive generic music, 
thou shalt not make repetitive generic music, 
thou shalt not make repetitive generic music, 
thou shalt not make repetitive generic music.

Thou shalt not pimp my ride.
Thou shalt not scream if you wanna go faster.
Thou shalt not move to the sound of the wickedness.
Thou shalt not make some noise for Detroit.
When I say "Hey" thou shalt not say "Ho".
When I say "Hip" thou shalt not say "Hop".
When I say, he say, she say, we say, make some noise... kill me.
Thou shalt not quote me happy.
Thou shalt not shake it like a polaroid picture.
Thou shalt not wish you girlfriend was a freak like me.
Thou shalt spell the word "Pheonix" P-H-E-O-N-I-X not P-H-O-E-N-I-X, regardless of what the Oxford English Dictionary tells you.
Thou shalt not express your shock at the fact that Sharon got off with Bradley at the club last night by saying "Is it".

Thou shalt think for yourselves.

And thou shalt always... Thou shalt always kill!

Singing a duet

In media we were give the task of practicing lip syncing. For the task we had to film a duet of two people singing on camera. We had to lip sing to the"Don't go breaking my heart". We were told to sing out loud with the song playing, singing along with the song would help when syncing up the song with the music when editing it. we took one two long indiviual shots of us singing the song all the way through, and we took one long shot of us singing together.

planning for music video

recently i met up with my music video partner to discuss ideas for a music video for the song "thou shall always kill". we found that the actual music video for the song was quite good and fit the song well.  The only problem we face was thinking of a new ideas for the video. the majority of ideas that we thought of were very similar to the video.

Scroobius pip songs

Now that we have received conformation from scroobious pip, we can start looking through his songs to choose which one we can create a video for and which will prove difficult or easy

This is Scroobious Pip and Dan le sac's song sick tonight. This song choice we find interesting, we like the lyrics and the beat of the song and are considering making this the song we choose for our music video. Our issue with this song however, is that the song at certain parts speeds up, and this makes the song difficult to follow, this especially effects us we will have learn and be able to lip sync the lyrics.

This is Scroobius pip's induction pieces. we like that this song has a serious tone, and we imagine that the video we could make for this song would be a good one. Also we find that it is easier to follow the lyrics of the song

This is scroobius pip vs dan le sac"Though shall always kill" the song is much slower paced and kinda catchy. we like the song and think its clever. our only problem with this song is that its a bit simple and straight forward, we are struggling to think of a ideas for this song and having seen the music video for the song we find our selves thinking of similar ideas, which is not good.

Editing to the beat

We were given the task of editing to the beat. We were given a song and various clips of people dancing and rapping, which we had to edit together to make sure that clips of the video would go along with the music chosen. the task proved to be a bit difficult as editing and cutting clips together was difficult when trying to match it up with a drum beat in the back ground, other than fiddling with and moving around little clips you didn't want or need i was happy with the end result.

Editing to the beat

Full list of channel 4's greatest music videos

1. Michael Jackson: Thriller
2. Peter Gabriel: Sledgehammer
3. A-ha: Take on Me
4. Queen: Bohemian Rhapsody
5. Madonna: Like a Prayer
6. Robbie Williams: Rock DJ
7. Michael Jackson: Billie Jean
8. The Verve: Bittersweet Symphony
9. Madonna: Vogue
10. Nirvana: Smells Like Teen Spirit
11. Coldplay: The Scientist
12. Michael & Janet Jackson: Scream
13. Pink Floyd: Another Brick in the Wall
14. Christina Aguilera: Dirrty
15. REM: Everybody Hurts
16. OutKast: Hey Ya
17. Blur: Coffee & TV
18. Beyonce: Crazy in Love
19. Madonna: Material Girl
20. Gorillaz: Clint Eastwood
21. Queen: I Want to Break Free
22. Justin Timberlake: Cry Me a River
23. Britney Spears: ...Baby One More Time
24. Radiohead: No Surprises
25. Madness: Baggy Trousers
26. TLC: Waterfalls
27. David Bowie: Ashes to Ashes
28. Foo Fighters: Learn to Fly
29. Electric Six: Gay Bar
30. Weezer: Buddy Holly
31. Eminem: Stan
32. Chris Isaak: Wicked Game
33. U2: The Sweetest Thing
34. The White Stripes: Fell in Love with a Girl
35. Sinead O'Connor: Nothing Compares 2U
36. Red Hot Chili Peppers: Give It Away
37. Guns N Roses: November Rain
38. Fatboy Slim: Weapon of Choice
39. Pulp: Common People
40. Missy Elliot: Get Ur Freak On
41. The Spice Girls: Wannabe
42. Bjork: It's Oh So Quiet
43. Dire Straits: Money for Nothing
44. Kylie Minogue: Can't Get You Out of My Head
45. Aerosmith: Crazy
46. Adam & the Ants: Prince Charming
47. The Prodigy: Firestarter
48. Johnny Cash: Hurt
49. Jamiroquai: Virtual Insanity
50. Paul Simon: You Can Call Me Al
51. Run DMC & Aerosmith: Walk This Way
52. Massive Attack: Teardrop
53. Wham: Club Tropicana
54. Daft Punk: Around the World
55. Fatboy Slim: Praise You
56. Eminem: Without Me
57. Meatloaf: I'd Do Anything for Love (But I Won't Do That)
58. The Cure: Close to Me
59. Abba: Knowing Me, Knowing You
60. Eurythmics: Sweet Dreams
61. The Prodigy: Smack My Bitch Up
62. Blur: Parklife
63. George Michael: Outside
64. Bjork: Human Behaviour
65. Aphex Twin: Windowlicker
66. Bob Dylan: Subterranean Homesick Blues
67. The Beastie Boys: Sabotage
68. Madonna: Ray of Light
69. Frankie Goes to Hollywood: Two Tribes
70. The Police: Every Breath You Take
71. Bjork: All Is Full of Love
72. Robert Palmer: Addicted to Love
73. Basement Jaxx: Where's Your Head At?
74. Wu-Tang Clan: Gravel Pit
75. Duran Duran: Rio
76. The Beatles: Strawberry Fields
77. MC Hammer: U Can't Touch This
78. Godley and Creme: Cry
79. New Order: True Faith
80. Radiohead: Just
81. Ultravox: Vienna
82. 50 Cent: In Da Club
83. Shakespear's Sister: Stay
84. The Boomtown Rats: I Don't Like Mondays
85. Sid Vicious: My Way
86. The Streets: Fit But You Know It
87. Talking Heads: Once in a Lifetime
88. Elton John: I Want Love
89. Smashing Pumpkins: Tonight Tonight
90. The Pet Shop Boys: Go West
91. The Specials: Ghost Town
92. Herbie Hancock: Rockit
93. The Rolling Stones: We Love You
94. Bonnie Tyler: Total Eclipse of the Heart
95. The Cardigans: My Favourite Game
96. So Solid Crew: 21 Seconds
97. Cornershop: Brimful of Asha
98. Bronski Beat: Smalltown Boy
99. Supergrass: Pumping on Your Stereo
100. Musical Youth: Pass the Dutchie